Paradigm Eyewear

• Independent Eyewear brand created by Kenmark Eyewear in 2019 grossing over 1 million in the first year

• Oversaw marketing, creative, social media and PR for new eyewear brand launch and ongoing collections

• Worked on marketing, social media and PR

• Continued to oversee and grow the brand through 2022

• Navigated successful growth during the pandemic

• Created and managed social media account @paradigmeyewear

• Contributed feedback to final selection of collections

• Built a successful eyewear brand grossing over 3 million in 3 years